Survey Results
& Analysis
for
Vanguard Software
Account: 23168
Tuesday, September 07, 2010 3:29:22 AM
Vista™ Survey System
Introduction
This report contains a detailed statistical analysis of the results to your survey named
Jupiter Cellular. The results analysis includes answers from all respondents who took your survey in the 4 day period from Monday, April 21, 2003 to Thursday, April 24, 2003 inclusive.
Report Contents
This report is divided into four sections:
- Introduction
- Results Analysis
- Questionnaire
- Notes
The
Introduction (this section) contains an overview of the report structure.
The
Results Analysis section contains a summary and statistical analysis of the results to each question in your survey.
The
Questionnaire section lists all questions in your survey's questionnaire. This is provided as a reference to help you interpret the Results Analysis.
The
Notes sections contains definitions of key terms and tips on how to interpret your results.
Confidence Intervals
Wherever possible, results are presented with an indication of the results accuracy. Usually this is presented in the form of a confidence interval. It is important when reviewing survey results to make sure that any action you plan is based only on statistically significant results.
Correlation Analysis
In preparing the results analysis, the report generator has examined all questions in pairs to see if there are any correlations between answers. Whenever a significant correlation is found, it is noted. This information can be valuable in determining what demographic or experience characteristics tend to drive key measures such as overall satisfaction.
| Survey name: | Jupiter Cellular |
| Start date: | Monday, April 21, 2003 |
| End date: | Thursday, April 24, 2003 |
| Number of respondents: | 176 |
Filter:
Include all respondents' answers.
| i) | Jupiter Cellular™ Satisfaction SurveySo that we may improve our service to better meet your needs, we ask that you take a moment to answer a few questions about your experience.
|
| 1) | When choosing a cell phone service provider, how important were each of the following?
|
1a)
Filter | Functionality
| Very important | (61) | | | Important | (96) | | | Not important | (18) | | | Total | (175) |  | | | | | | Confidence: +/-7.3% Average Score: 1.75 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
|
1b)
Filter | Ease-of-use
| Very important | (55) | | | Important | (108) | | | Not important | (12) | | | Total | (175) | | | | | | | Confidence: +/-7.2% Average Score: 1.75 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
|
1c)
Filter | Support
| Very important | (73) | | | Important | (78) | | | Not important | (24) | | | Total | (175) | | | | | | | Confidence: +/-7.3% Average Score: 1.72 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
|
1d)
Filter | Price
| Very important | (97) | | | Important | (48) | | | Not important | (30) | | | Total | (175) | | | | | | | Confidence: +/-7.3% Average Score: 1.62 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
|
2)
Filter | Approximately how many call do you make each week using your cell phone?
Probability Density Function
Cumulative Distribution
| Average: | 84.62 | | Standard Deviation: | 61.96 | | Minimum: | 7.00 | | Maximum: | 350.00 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
|
3)
Filter | Have you ever requested support from Jupiter Cellular's support group?
| Yes | (85) | | | No | (90) | | | Total | (175) | | | | | | | Confidence: +/-7.3% Average Score: 1.51 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
|
| 4) | How would you rate your satisfaction with your cell phone service in the following areas?
|
4a)
Filter | Functionality
| Very satisfied | (24) | | | Satisfied | (115) | | | Neutral | (24) | | | Dissatisfied | (6) | | | Very dissatisfied | (6) | | | Total | (175) | | | | | | | Confidence: +/-7.0% Average Score: 2.17 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
Answers to this question are correlated with how respondents answered the following questions:
| Correlation | | Question | | 0.67 | | Q4b) | Ease-of-use. | | 0.43 | | Q4c) | Support. | | 0.63 | | Q4d) | Price. | | 0.76 | | Q5) | Overall, how satisfied are you Jupiter Cellular?. | | 0.70 | | Q6) | Based on your experience, would you recommend Jupiter Cellular to a friend?. |
|
4b)
Filter | Ease-of-use
| Very satisfied | (30) | | | Satisfied | (103) | | | Neutral | (18) | | | Dissatisfied | (12) | | | Very dissatisfied | (12) | | | Total | (175) | | | | | | | Confidence: +/-7.3% Average Score: 2.27 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
Answers to this question are correlated with how respondents answered the following questions:
| Correlation | | Question | | 0.67 | | Q4a) | Functionality. | | 0.60 | | Q4c) | Support. | | 0.36 | | Q4d) | Price. | | 0.78 | | Q5) | Overall, how satisfied are you Jupiter Cellular?. | | 0.83 | | Q6) | Based on your experience, would you recommend Jupiter Cellular to a friend?. |
|
4c)
Filter | Support
| Very satisfied | (6) | | | Satisfied | (43) | | | Neutral | (6) | | | Dissatisfied | (12) | | | Very dissatisfied | (18) | | | Total | (85) | | | | | | | Confidence: +/-10.5% Average Score: 2.92 |
This question is asked if the answer to question 3 is Yes.
An answer to this question is not required and 0 of 85 respondents chose not to answer.
Answers to this question are correlated with how respondents answered the following questions:
| Correlation | | Question | | 0.43 | | Q4a) | Functionality. | | 0.60 | | Q4b) | Ease-of-use. | | 0.63 | | Q5) | Overall, how satisfied are you Jupiter Cellular?. | | 0.44 | | Q6) | Based on your experience, would you recommend Jupiter Cellular to a friend?. |
|
4d)
Filter | Price
| Very satisfied | (18) | | | Satisfied | (73) | | | Neutral | (60) | | | Dissatisfied | (6) | | | Very dissatisfied | (18) | | | Total | (175) | | | | | | | Confidence: +/-7.2% Average Score: 2.62 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
Answers to this question are correlated with how respondents answered the following questions:
| Correlation | | Question | | 0.63 | | Q4a) | Functionality. | | 0.36 | | Q4b) | Ease-of-use. | | 0.69 | | Q5) | Overall, how satisfied are you Jupiter Cellular?. | | 0.64 | | Q6) | Based on your experience, would you recommend Jupiter Cellular to a friend?. |
|
5)
Filter | Overall, how satisfied are you Jupiter Cellular?
| Very satisfied | (24) | | | Satisfied | (79) | | | Neutral | (54) | | | Dissatisfied | (12) | | | Very Dissatisfied | (6) | | | Total | (175) | | | | | | | Confidence: +/-7.3% Average Score: 2.41 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
Answers to this question are correlated with how respondents answered the following questions:
| Correlation | | Question | | 0.76 | | Q4a) | Functionality. | | 0.78 | | Q4b) | Ease-of-use. | | 0.63 | | Q4c) | Support. | | 0.69 | | Q4d) | Price. | | 0.82 | | Q6) | Based on your experience, would you recommend Jupiter Cellular to a friend?. |
|
6)
Filter | Based on your experience, would you recommend Jupiter Cellular to a friend?
| Definitely | (18) | | | Probably | (49) | | | Not sure | (72) | | | Probably not | (24) | | | Definitely not | (12) | | | Total | (175) | | | | | | | Confidence: +/-7.2% Average Score: 2.79 |
An answer to this question is not required and 1 of 176 respondents chose not to answer.
Answers to this question are correlated with how respondents answered the following questions:
| Correlation | | Question | | 0.70 | | Q4a) | Functionality. | | 0.83 | | Q4b) | Ease-of-use. | | 0.44 | | Q4c) | Support. | | 0.64 | | Q4d) | Price. | | 0.82 | | Q5) | Overall, how satisfied are you Jupiter Cellular?. |
|
7)
Filter
Show | What specific suggestions do you have that will help us improve our service?
Answers not displayed.
An answer to this question is not required and 176 of 176 respondents chose not to answer.
|
Questionnaire
Jupiter Cellular™ Satisfaction SurveySo that we may improve our service to better meet your needs, we ask that you take a moment to answer a few questions about your experience. |
|
|
| 1) | When choosing a cell phone service provider, how important were each of the following? |
| | Very important | Important | Not important | | Functionality |  | | | | Ease-of-use | | | | | Support | | | | | Price | | | |
|
|
| 2) | Approximately how many call do you make each week using your cell phone? |
| | 3) | Have you ever requested support from Jupiter Cellular's support group?| | Yes | | | No |
|
|
|
| 4) | How would you rate your satisfaction with your cell phone service in the following areas? |
| | Very satisfied | Satisfied | Neutral | Dissatisfied | Very dissatisfied | | Functionality | | | | | | | Ease-of-use | | | | | | | Support | | | | | | | Price | | | | | |
|
|
| 5) | Overall, how satisfied are you Jupiter Cellular?| | Very satisfied | | | Satisfied | | | Neutral | | | Dissatisfied | | | Very Dissatisfied |
|
| | 6) | Based on your experience, would you recommend Jupiter Cellular to a friend?| | Definitely | | | Probably | | | Not sure | | | Probably not | | | Definitely not |
|
| | 7) | What specific suggestions do you have that will help us improve our service? |
|
|
Notes
Bar Graph Confidence Intervals:
The bar graphs presented in the Results Analysis section include 95% confidence intervals to illustrate the degree of precision available in your results. For example, in the following graph 54.2% (160/295) of the respondents indicated they will vote Democrat vs. 45.8% (135/295) Republican.
However, because the survey is based on the results of only 295 respondents, the actual percent of people who will vote Democrat could be somewhat higher or lower than 54.2%. Confidence intervals tell you how much higher or lower the percent could be. The I-bar show and the tip of each bar illustrates the spread between the lowest and highest value you are likely to see if you were to survey the entire population. In the example above, you can be 95% certain that the actual percent of people who will vote Democrat will be between 48% and 60%. Furthermore, somewhere between 40% and 52% of people will vote Republican. As you increase the number of respondents the range of uncertainty shrinks.
Each bar graph group is followed by the text "Confidence:" and a percentage. This number is the largest confidence interval found on any of the bars in the group and can be used as a summary measure of precision. The more precise, non-symmetrical confidence intervals are illustrated separately on each bar.
Average Score:
Some bar graph groups are followed by the text "Average Score:" and a number that represents the weighted average of all options chosen by the respondents. For example, if you asked respondents to rate their satisfaction on a scale including Very satisfied, Satisfied, Neutral, Dissatisfied, and Very dissatisfied and half responded Very satisfied and half responded Satisfied, the average score would be 1.5--half chose the first option (score=1) and half chose the second option (score=2), so the average score is 1.5.
Correlation:
The answers to two questions are correlated when they tend to move together. For example, if you ask respondents to rate their overall satisfaction with your company and also ask if they are likely to purchase from your company again, the answers to these questions will probably show a strong correlation. That is, when satisfaction is high, the likelihood of repeat purchase is high. This is a positive correlation. Some question pairs have negative correlation. For example, the time a person spends on hold when calling for support usually has a negative correlation with overall satisfaction. Correlation is presented as a number from -1 to 1 where -1 is perfect negative correlation, 0 is no correlation, and 1 is perfect positive correlation.
When a statistically significant correlation between the answers of any two questions is found the report will include a note highlighting the correlation. This information can be used to gain insight into what factors drive key measures such as overall satisfaction.
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